So I found where some bait can be purchased. One at a time only, but it's there! Maybe I'm missing something though but I can't find anyone selling fishing rods in Lower or the Canal Ward though! Maybe Bardy Plankfingers could start making some fishing rods to add to his listing of zurkhwood creations.
I mean small fishing rods. Medium sized are available I think but nothing that small sized characters can use.
Done.